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A closer look at the work

The thinkingbehind each project.

These stories share the brief, the design process and what changed after launch.

Aurum Palace Hotels case study by Shie Design in Dubai
Aurum Palace Hotels & Resorts
012025Web DesignUI/UX

Aurum Palace Hotels

Aurum Palace wanted its website to reflect the feeling of arriving at one of its hotels. I created a cinematic experience with a WebGL lobby tour, a dark palette with gold accents and a shorter booking journey.

+212%

direct bookings

1.1s

Largest Contentful Paint

38%

lower bounce rate

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022024Web DesignBranding

Maison Noir

Maison Noir is a couture house in Paris. I designed and built its boutique end to end: an editorial lookbook, the 28 piece AW24 collection with search, filters and quick view, an atelier page that shows the hand work, a journal, and a bag and checkout ready for the maison's own commerce and client care systems.

28

atelier pieces in the store

4

featured collections

214

hours behind the sculpted gown

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Skyline Estates case study by Shie Design in Dubai
Skyline Estates Dubai
032024UI/UXWeb Design

Skyline Estates

Skyline Estates sells homes that are still taking shape. I designed a platform where buyers can explore Dubai on a map, compare prices and see how a future home might look at different times of day.

3.4x

qualified leads

Top 3

Google local results

41%

leads from mobile

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042026Web DesignBranding

Zaytoun Middle Eastern Fine Dining

Zaytoun is a fine dining restaurant in Gate Village, DIFC, named after the ancient olive groves of the Levant and inspired by the royal kitchens of Hindustan. I designed and built a cinematic single-page experience where the menu unfolds as a six-act scroll film, the cooking philosophy is told through three pillars, and a guided reservation flow turns visitors into seated guests.

+148%

reservation requests

6

cinematic menu acts

0.9s

Largest Contentful Paint

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