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Process · 5 min read

How I take a design project from brief to launch

Most projects follow the same six stages. The details change, but agreeing on the goal early, reviewing designs together and planning for launch makes the work easier.

SJShijina JalalFounder and Creative Director at Shie Design
How I take a design project from brief to launch

1. Start with a conversation

We talk about the business, the people you want to reach and what you need the project to do. It is helpful to agree on the main goal before getting into colors or layouts.

2. Make a plan

I map out the pages and main user journeys, then share a short brief and visual direction. That gives us something clear to agree on before design begins.

3. Work through the design

I create the main screens in Figma and share them for feedback. We look at the details together and make agreed changes before moving on to development.

4. Add motion where it helps

If movement suits the project, I prototype it before the site is built. That gives us a chance to see how it feels and make changes while the design is still flexible.

5. Build and check

I develop the approved designs and check the site on common screen sizes and browsers. Accessibility, page speed and search basics are part of the work, not a last minute extra.

6. Launch and review

We check the finished site together before launch. Once it is live, I can review the analytics with you and suggest any useful next steps.

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